WEEK 1: SIMPLE LOCAL LEAD PLAY (MARKETPLACE + FB GROUPS)

4/29/20261 min read

WEEK 1: SIMPLE LOCAL LEAD PLAY (MARKETPLACE + FB GROUPS)

Objective:

Get 2–5 local leads this week using posts + simple follow-up

Step 1 — Facebook Marketplace Post (Do this first)

Title:

Grading, Drainage & Land Clearing — Fast Scheduling Available

Description (copy/paste):

I’m currently booking jobs for grading, drainage fixes, and land clearing.

If you’ve got:
• Water pooling issues
• Yard that needs leveling
• Land that needs cleared
• Driveway or prep work

I can take a look and get you a quote.

✔ Reliable
✔ Fair pricing
✔ Fast turnaround

Message me with what you need done and I’ll get back to you.

Photos:

Use:

  • 2–4 real job photos

  • before/after if possible

If you don’t have photos:
👉 use equipment pics (clean, not junky)

Important:

  • Post in the Services category

  • Set location to your service area

Step 2 — Post in 3–5 Local Facebook Groups

You need to join local groups for your area. Search by your city or county name to find groups in your area.

Search:

  • “[Your County] Community”

  • “[Your City] Residents”

  • “Local Buy/Sell/Trade”

Post this (copy/paste):

Quick question—does anyone need grading, drainage work, or land clearing done?

I’ve got a few open spots this week and looking to fill them.

DO NOT:

  • write a long sales post

  • over-explain

  • add pricing

Short works better.

Step 3 — Respond like this (this is important)

When someone comments or messages:

First response:

Hey, I can take a look at that. What exactly are you needing done?

Why this works:

  • keeps it simple

  • gets them talking

  • avoids overwhelming them

Step 4 — Move to quote

Once they respond:

Ask:

  • location

  • basic scope

Then:

I can come take a look or give you a rough idea based on what you’re describing.

Step 5 — Follow-up (most people skip this)

If they stop responding:

After 24 hours:

Hey, just checking back—did you still want help with this?

After 48 hours:

No problem if not, just let me know either way.

Step 6 — Daily check (5–10 minutes)

Each day:

  • Check messages

  • Respond quickly

  • Follow up

This week’s rule

Do NOT:

  • change wording

  • overthink

  • try new strategies

👉 Just run this exactly

Expected results

Realistically:

  • 2–5 conversations

  • 1–2 quotes

  • potential job booked

Why this works

  • Marketplace = people already looking

  • Groups = local visibility

  • Simple messaging = more replies

Final instruction

Run this exactly once this week.

Don’t tweak it.

Consistency beats perfection.